民族品牌周六福携手颐和仙境合作款登陆时代广场
National Brand ZHOU LIU FUTeamed upwithSummer Palace Wonderlandto Land in Time Square
近日,周六福珠宝携手颐和仙境推出国潮新品,以巨幅广告强势登陆纽约时代广场,向世界展示东方珠宝的独特魅力。
Recently, ZHOU LIU FU Jewellery teamed up with Summer Palace Wonderland to launch a new China-Chic product, and made a powerful landing in New York Time Square with a skyscraper advertisement to show the world the special charm of oriental jewellery.
美国纽约时代广场被称为“世界十字路口”,每天都有不同肤色、不同国家和不同民族的人群聚集于此,在这里投放广告无疑会成为“全球焦点”引发世界瞩目。
New York Time Square in the US is known as the crossroad of the world. People of different skin colors, nations and nationalities gather here every day. Advertising here will undoubtedly become the global focus and draw worldwide attention.
周六福作为一个深受广大民众认可的民族珠宝品牌,有着强烈的社会责任感,自诞生以来就一直致力于将传统文化与现代珠宝相结合的方式来推动中华文化的传承。此次周六福携手颐和仙境IP,以颐和园皇家园林文化为主题,打造高规制珠宝,塑造国潮典范,通过把具有中国传统智慧的图腾、理念、审美应用在珠宝首饰中,让美好的传统文化走向国际。
As a national jewellery brand recognized by a broad mass of the public, ZHOU LIU FU has a strong sense of social responsibility. Since its birth, it has always been dedicated to combining traditional culture with modern jewellery to propel the inheritance of Chinese culture. This time, ZHOU LIU FU has teamed up with Summer Palace Wonderland IP to create high-standard jewellery and shape a paragon of China-Chicin the theme of the Summer Palace's Royal Garden Culture. By means of applying totems, philosophies and aesthetics with Chinese conventional wisdom to jewellery, the splendid traditional culture will go forward to the international.
未来,周六福将携带更多镌刻着华夏文明印记的原创珠宝登上世界舞台,坚定地向国际化品牌方向发展,让世人领略东方珠宝之美。
In the future, ZHOU LIU FU will bring more original jewellery bearing the imprint of Chinese civilization to the world arena and firmly develop into an international brand so that the world can enjoy the beauty of oriental jewellery.
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